DS 7 Crossback

[WTF]

DS 7 CROSSBACK is the latest model to be unveiled by DS Automobiles. Heralding a new era for DS, the new SUV combines the latest technological innovations with the brand’s Parisian savoir-faire, introducing new levels of driving comfort and performance. Aimed at customers who are in tune with the latest trends, appreciate the world of luxury and prefer to express their unique personality. DS 7 CROSSBACK has its public debut at Geneva.



CHARISMATIC IN DESIGN
Elegant and comfortable proportions
DS ACTIVE LED VISION
Hypnotic 3D rear lights
Two 12” instrumentation screens with innovative interface
FRENCH LUXURY KNOW-HOW

Choice of DS Inspiration interiors with the elegance of premium materials
Guided by an obsession for detail
Magnified interior roominess
ADVANCED TECHNOLOGY

High levels of driving comfort
PHEV & EAT8
DS PILOT – Autonomous driving 2.0
DS SAFETY: DS NIGHT VISION
DS LOUNGE: DS ACTIVE SCAN SUSPENSION
DS 7 CROSSBACK is a stylish vehicle that features a wide range of attributes. Taking the first step towards autonomous driving, innovative technologies such as DS ACTIVE LED VISION, DS CONNECTED PILOT and DS DRIVER ATTENTION ASSIST increase safety, comfort and peace of mind for both the driver and the passengers. For the exterior, a new diamond-effect grille, horizontal chrome DS Wings and LED rotating headlamps create dynamic lines on the body front, while the interior is available with a choice of four DS Inspiration ambiences reflecting the DS concept of even more personalisation options.



With its LED light signatures, unique interior stitching techniques, and the motorised watch by B.R.M placed on the dashboard, as featured on DS E-TENSE concept, DS 7 CROSSBACK represents the brand’s vision for the future. The SUV will be available with a plug-in hybrid petrol drivetrain with 300hp and 4WD, a new latest-generation Efficient Automatic Transmission with 8-speeds, a THP S&S 225hp engine and two electric motors







*INSERT PRESS RELEASE BUZZ WORDS HERE*

A high-performance hybrid E-TENSE: 300bhp and 37miles range in zero emission mode

"Each DS model will be available in a high-performance hybrid version. And DS will be the first PSA Group brand to launch a petrol PHEV," said Eric Apode at the 2016 Paris Motor Show. This ambition becomes a reality with the 300hp, 4WD plug-in hybrid petrol drivetrain, available from spring 2019 on DS 7 CROSSBACK.

“For DS, hybrids are not only about performance and efficiency. They are also designed to optimise cabin space and boot capacity." adds Eric Apode, VP, Products and Business Development

This is certainly the case on DS 7 CROSSBACK, with its unique, ingenious architecture: the automatic electric gearbox is positioned in a transverse layout. The battery, which powers the rear axle, is of compact dimensions and placed under the cabin. This layout means that the floor is virtually flat in row 2: a key advantage in terms of space optimisation.

As a result, customers will enjoy exceptional dynamic performance on the open road and in the city, along with significant range: the SUV covers up to 37miles in zero emission mode, while maintaining generous interior space and a boot capacity that sets it apart from the competition.

E-TENSE, the hybrid powertrain by DS

DS 7 CROSSBACK features a plug-in hybrid petrol drivetrain comprising:

- A 200hp petrol engine
- two electric motors (with an output of 80kW / 109hp each),
- The new Efficient Automatic Transmission with 8-speeds (EAT8), positioned transversely across the front axle, between the 200hp petrol engine and one of the electric motors
- A lithium-ion battery with a capacity of 13kW/h and output of 90kW, positioned under the row 2 seat floor,
- A powered rear axle driven by a second electric motor delivering a remarkable level of performance and in so doing, providing a 4WD application and capability.

The additional energy supplied by the two electric motors (up to 80kW each and 90kW combined) to the petrol engine takes power available to 300hp.

This version has three possible operating modes: 100% electric, hybrid, or combined. The battery regenerates when the vehicle decelerates (throttle off or while braking).

In all-electric use, the 13kW/h battery delivers range of up to 37miles. This efficiency is helped by optimised aerodynamics.

In standard mode, charging takes 4½hours. In fast mode, it can take less than 2½hours, with a 6.6kW charger that plugs into a 32A socket.

Five powertrains with dynamic personalities

Alongside the E-TENSE hybrid, DS 7 CROSSBACK will ultimately be available with a choice of five powerful, highly-efficient, high-torque internal combustion engines compliant with the Euro 6.2 standard and will also premiere the new-generation Efficient Automatic Transmission with 8-speeds (EAT8): three petrol power units (THP 225 S&S EAT8, THP 180 S&S EAT8, PureTech (twice voted engine of the year in 2015 and 2016) 130 S&S 6-speed manual) and two Diesel units (BlueHDi 130 S&S - with a choice of 6-speed manual or EAT8 - and the BlueHDi 180 EAT8).

These engines endow DS 7 CROSSBACK with a broad-range of character and performance. The state-of-the-art technologies (injection pressure of 200bar for the THP engine, Stop&Start systems, etc.) keep CO2 emissions on a par with the best-in-class.

The Efficient Automatic Transmission with 8-speeds (EAT8) is a world first on the DS 7 CROSSBACK SUV

The EAT8 is far more than just an 8-speed automatic gearbox. It both delivers fuel savings by keeping engine speeds as low as possible, and contributes to driving pleasure with its new quick gear-changing strategies, it is above all compatible with the autonomous driving functions on DS 7 CROSSBACK – with DS PARK ASSIST and DS CONNECTED PILOT.

In summary:
- Fuel savings of 4% compared with the preceding 6-speed automatic gearbox, due to a new control strategy, a Stop&Start function activated at speeds of up to 2mph, and weight savings of around 2kg
- Enhanced driving pleasure through quiet operation, smoother and more discreet gear changing with the 8 speeds, a new gearshift pattern, and features an uprated ECU
- Access to the Advanced Traction Control (ATC) system for extra grip in low grip or mixed surface driving conditions

http://www.autoexpress.co.uk/ds/9745...-suv-uncovered
http://www.whatcar.com/news/ds-7-cro...va-motor-show/
http://www.autocar.co.uk/car-news/ne...el-blitz-brand
http://www.carmagazine.co.uk/car-new...d-in-pictures/
https://www.motoringresearch.com/car...m-suv-revealed


The new DS SUV makes its debut with La Première


Coincident with the public debut of its new SUV – DS 7 CROSSBACK, DS is opening a special customer reserve for this new model with a highly-specified limited launch model. Enthusiasts, trend-setters, connoisseurs or customers who have desire for refined comfort and luxury will be able to be one of the first to have this unique and exclusive version of DS 7 CROSSBACK, with details online from 7 March 2017. It offers an experience that is like stepping into the world of haute-couture (and made-to-measure) with a vehicle that combines high-levels of refinement and high-technology.

This first edition of the new DS SUV is called ‘DS 7 CROSSBACK La Première’ will be available to review online via the DS brand website: www.DSautomobiles.co.uk. To reserve the DS 7 CROSSBACK – La Première vehicle, anytime anywhere, customers can simply follow the step-by-step guide. As part of the online discovery of this limited edition, customers will be able to configure their specific vehicle (their choice of body colour, equipment, powertrain, etc.). Buyers who reserve La Première will be kept progressively informed before taking delivery.
All those who would nevertheless like to become instantly acquainted with the new vehicle, admire the body colours available or discover the exclusive equipment features, will be able to do so, but only by stepping into a virtual world. DS 7 CROSSBACK La Première will be available for viewing in every detail exclusively with DS Virtual Vision, the highest-quality virtual reality experience set up in DS Stores*. With this innovation, customers will be able to use a headset to view the new SUV full-size in 3D as part of a dynamic, interactive and captivating experience. Orders can also be placed at a DS Store or Salon (part of the DS network of dealerships) via the website.
Cutting-edge equipment

This innovative approach goes hand-in-hand with the cutting-edge features of DS 7 CROSSBACK La Première with the latest technologies that will subsequently be available across the range: DS CONNECTED PILOT -paving the way for autonomous driving through Adaptive Cruise Control and Land Positioning Assist systems, DS NIGHT VISION – considerably improving visibility for driving at night, and DS ACTIVE SCAN SUSPENSION – the 21st century DS suspension system, which uses a camera to anticipate bumps and undulations in the road for optimising ride comfort.
To ensure optimised dynamic performance, DS 7 CROSSBACK La Première is available with a choice of the two most powerful engines in the range**: BlueHDi 180 S&S and THP 225 S&S, mated to the latest new-generation Efficient Automatic Transmission with 8-speeds (EAT8).
Distinctive styling

DS 7 CROSSBACK La Première stands out for its chic, exclusive styling: an elegant, charismatic allure in Cumulus Grey, Pearl White or Perla Nera Black contrasting with unique Nappa leather upholstery in a shade called Art Rubis, for a deep, warm effect. The refined watch strap design of the seats is accentuated by pearl top-stitching, and the Nappa leather features a patina effect. Further, the B.R.M timepiece displays the colours of the interior environment, while the dashboard and protective floor mats carry the name of the limited edition.
Reflecting an obsession with detail, touches of the characteristic Art Rubis shade can be seen on the vehicle’s exterior, on the DS monogram badging at the front, the badges on the side and even on the sculpted PARIS 20-inch alloy wheels. This limited edition of exclusive design magnifies the original personality and wealth of features available on the new DS SUV, which is set to delight its first drivers. Potential customers are encouraged to make reservations soonest since this limited edition is only available to order between 7 March and 31 December 2017.
* From April, and also available at DS World

[BeefMasta]

I have absolutely no need for a car that size but I think it looks pretty cool.

[Funky]

I have absolutely no need for a car that size but I think it looks pretty cool.

Agreed on both points Beefmasta!

[WTF]

Full Spec:
ON THE ROAD TO AUTONOMOUS DRIVING

"Our customers will appreciate the mix of advanced technology and design that is unique to DS Automobiles. The latest innovations available on DS 7 CROSSBACK give it technological edge. New driving aids further enhance safety and driving comfort, paving the way for the autonomous car." Eric Apode, DS VP Products and Business Development

DS CONNECTED PILOT: drive or be driven?

DS CONNECTED PILOT makes it possible to delegate driving and also to take back control at any time. Taking another step towards autonomous driving, this system is more than just a driving aid: DS CONNECTED PILOT provides maximum support at all times, taking over on the driver’s command.

This truly innovative system features Stop & Go Active Cruise Control, which adjusts vehicle speed accordingly to the car in front. This function acts on the steering to precisely position DS 7 CROSSBACK in its road lane, respecting the driver's choices and habits. Active at speeds of up to 112mph according to national speed limit legislation, it controls the vehicle's speed and course for the driver. Particularly useful in traffic jams or on the motorway, this function contributes to safety, efficiency and peace of mind at the wheel of the DS 7 CROSSBACK.

Staying on course

The on-board camera of DS CONNECTED PILOT recognises broken and unbroken road markings. While driving, it continuously analyses the image of the road ahead to understand the vehicle’s situation. If DS 7 CROSSBACK deviates from the road markings or accidentally crosses a white line, the system gently moves the wheel slightly in the opposite direction to keep it on course. If the driver wishes to maintain the vehicle's trajectory, they can cancel the corrective manoeuvre by keeping a grip on the steering wheel, particularly if or when taking action to avoid a potential collision. The corrective manoeuvre is also interrupted if the indicators are activated. This function is activated from 18mph and is then operational between 0 and 112mph. This ingenious system is also able to manage DS 7 CROSSBACK in traffic jams: the car restarts automatically without driver action. Driving comfort is maintained, without pointless stress or unnecessary action.

DS PARK PILOT: the option for easy parking

Taking the first step towards autonomous vehicles also means taking the first step towards automatic parking. To reflect this, DS 7 CROSSBACK is available as an option with an innovative driving aid, DS PARK PILOT. With this new technology, the car can park alone, in reverse or parallel to the kerb, without manual use of the steering wheel or pedals.

DS PARK PILOT is able to identify a parking space corresponding to the dimensions of DS 7 CROSSBACK simply by driving past spaces at a speed of up to 18mph. The driver then uses the touchscreen interface to indicate how they wish to park in reverse with a parallel or bay parking manoeuvre. The ultrasound sensors of DS PARK PILOT, built into the lower part of the bumpers at front and rear, control and steer the car automatically. To ensure safety, the driver can take back control of the vehicle at any time by releasing the button on the gearbox. All the driver needs to do is press the Park button and wait for DS 7 CROSSBACK to park itself.

Parking without effort

With this new parking aid, unlike other similar systems, the driver does not need to manage acceleration, braking or gear changes, when entering or leaving a parking space. With DS PARK PILOT, active at speeds of up to 3mph, DS 7 CROSSBACK is able to park seamlessly, in line with the vehicles around it.

DS SAFETY: vigilance at all moments

On long journeys, inattention on the part of the driver may be synonymous with danger. Driving – and being driven in – DS 7 CROSSBACK ensures peace-of-mind at all times, as drivers and passengers benefit from the best technologies for avoiding collision.

DS NIGHT VISION: visibility by night

DS NIGHT VISION optimises road visibility by night. The infrared camera in the front grille identifies objects, pedestrians and animals on the road at a distance of up to 100m. The digital instrument cluster shows the driver the area around the car (within the driver's line of vision), with a red line around any sources of potential danger. Forewarned, the driver can best react to the situation. DS 7 CROSSBACK is the first C-segment vehicle to include Night Vision, a function generally reserved for vehicles beyond the C-SUV Premium segment.

DS DRIVER ATTENTION MONITORING: preventing inattention

Lack of attention and drowsiness are the main causes of accidents on the motorway. The technology of DS 7 CROSSBACK identifies any reduction in driver alertness. Using an infrared camera above the steering wheel, DS DRIVER ATTENTION MONITORING monitors three signals: the eyes for signs of tiredness (blinking); the face and head movements for signs of distraction; and the course steered by the car in its road lane (deviations or steering movements by the driver).

As soon as DS DRIVER ATTENTION MONITORING identifies an anomaly with respect to any one of these three factors – non-linear or erratic movements, or rapid blinking of the eyes– it automatically activates a sound alert and visual warning on the central console, by day or by night.

DS ACTIVE LED VISION: see and be seen

In addition to the visual effect, the DS ACTIVE LED VISION system is highly efficient. At night, the beam adapts in width and range to the road conditions and vehicle speed. Six lighting modes are available: Parking, Town Beam, Country Beam, Motorway Beam, Adverse Beam and High Beam. By lighting up the road more effectively and over a greater distance, or more on the sides of the road, drivers and passengers alike benefit from greater levels of safety. Safety is also enhanced with the rear lights whose LEDs activate in an instant and benefit from a longer-projected lifespan for as long as that of the car.

DS LOUNGE: dynamic serenity

DS ACTIVE SCAN SUSPENSION: 21st century suspension by DS Automobiles

In 1955, the original DS inspired both with huge surprise and admiration, not only for its visionary and sculptural design, but also for its avant-garde technology. People still remember the hydropneumatics suspension, a system that set new standards in road-holding and comfort, unequalled by anything from the competition. A few decades later, inspired by this brand-defining innovation that has left a lasting mark in people's minds, the engineers and technicians of DS Automobiles have developed a camera-scanning active suspension system. DS ACTIVE SCAN SUSPENSION features the latest innovations in electronic technology. Identifying and anticipating the forthcoming surface undulations, be they any bumps and dips in the road, it continuously controls the damper actuation (shock absorbers) accordingly.

DS ACTIVE SCAN SUSPENSION: comfort at all times

The key idea behind DS ACTIVE SCAN SUSPENSION is to anticipate the road ahead. To this end, a camera – placed behind the windscreen and linked electronically to the front and rear axles – works with four attitude sensors and three accelerometers to analyse the changes in the road attitude and adapts the response of DS 7 CROSSBACK (with speed, steering wheel angle, brakes, etc.). The system transmits this data in real time to an ECU (Electronic Control Unit), which acts on each wheel independently. Depending on the information received, the ECU continuously adjusts the suspension, making it firmer or softer. It is a fine-tuned response that further enhances the driving comfort of this exceptional SUV.

FOCAL ELECTRA®: sound in its purest form

For DS 7 CROSSBACK, our technicians and engineers again joined forces with one of France's best acoustics specialists, FOCAL Electra® Hi-Fi system. Fourteen Focal® Electra loudspeakers have been positioned at precise points around the cabin to delight the most demanding music lovers. Above all, customers will be able to take pride in the prestigious Electra brand label, a first for an in-car audio system. The pleasure of the high-quality of music sound is another appealing aspect of DS 7 CROSSBACK.

A unique audio solution complying with criteria set by DS Automobiles

Beyond the choice of layout, the engineers at DS Automobiles and Focal® adapted the entire architecture and structure to the requirements of high-quality acoustics. Through the sound treatment and the use of rear channels, the sound stage is stable and precise for each person on board DS 7 CROSSBACK, bringing occupants an immersive sound experience.

DS 7 CROSSBACK is the all-new SUV created and designed in Paris by DS Automobiles. It is assembled at the Mulhouse plant facility in France, and at the Shenzhen plant in China.

The brand’s new flagship, DS 7 CROSSBACK possesses an assertive character, with a unique personality. Designed to reflect the owners’ preferences and personality, and infused with classic French ‘art de vivre’. The finish and detailing, worthy of that of a master watchmaker, further boosts the excellence of DS Automobiles know-how and enhances even further the brand’s iconic designs. The car’s technological innovations and avant-garde technical designs bring motorists an unprecedented level of luxury, comfort, efficiency and serenity.

DS 7 CROSSBACK is a concentration of the excellence in the DS brand.

Appendix: DS 7 CROSSBACK is packed with innovative technologies

DS 7 CROSSBACK features a wide range of automotive firsts. In summary:

In addition to its high-performance engines, DS 7 CROSSBACK is the first DS SUV to feature a 300hp, 4WD plug-in hybrid ‘E-Tense’ petrol drivetrain, with a range of 37miles in zero emission mode
Taking the first step towards autonomous vehicles, innovative technologies increase safety, comfort and peace of mind for both the driver and passengers
- DS CONNECTED PILOT on the road to autonomous driving

- DS PARK PILOT automates the parking function for automatic parking

Increased vigilance at all moments
- DS NIGHT VISION making the road easier to see over a distance of up to 100m

- DS DRIVER ATTENTION ASSIST to identify signs of inattention and fatigue

DS 7 CROSSBACK features modern DS ACTIVE SCAN SUSPENSION. This active system uses a camera to identify and anticipate any bumps and dips in the road for continuous control of the shock absorbers
Faithful to the DNA of DS Automobiles design, DS 7 CROSSBACK is available with personalised interior ambiences (cloth, leather, Alcantara® etc.), inspired by Paris, and referred to as ‘Inspirations’
The DS ACTIVE LED VISION system is not only visually pleasant. It gives drivers the privilege of being "welcomed" by their car and lets them drive safely by day or by night with the aid of the LED headlamps
The contemporary, modern interior features two 12-inch screens for the navigation system, multimedia interface, DS connectivity and digital instrument cluster. Finally, 14 FOCAL Electra® Hi-Fi system speakers are positioned around the cabin to deliver a perfect sound.
Appendix: DS ACTIVE LED VISION

Unveiled on DS E-TENSE, the DS ACTIVE LED VISION lights are in equal measure beautiful and of high-performance. Driving at night, the beams adapt in width and range to the road conditions and vehicle speed. The new headlamps are an excellent illustration of refinement and technology.

As its name suggests, the DS ACTIVE LED VISION system is made up of a main LED lamp and three rotating LED modules, which can swivel from left to right or right to left – and also be articulated to move up and down – depending on the steering wheel angle and vehicle speed. The projected range of the lamps is increased or decreased, while the beam is broadened or better directed to cast more or less light on the sides of the road, as deemed.

Six lighting modes are available on DS 7 CROSSBACK:

Parking
Town Beam - when the car has been in motion for over five seconds. The width of the beam is increased so that the driver can better detect any potential dangers on the sides of the road
Country Beam - when the vehicle has been driven in excess of 30mph for five seconds. This mode directs the field of vision frontwards (more adapted to country roads) but keeps the beam sufficiently broad so as to light up the sides of the road to detect any potential dangers
Motorway Beam - when the vehicle has been driven in excess of 70mph for five seconds. The intensity of the LED modules is increased. The lamp and the modules are raised slightly to increase the range of the projected lighting
Adverse Weather - when the windscreen wipers are activated. The beam is widened and the power of the modules increased so that the driver can better distinguish white road lines, while the intensity of the main headlamp is also reduced so to improve the driver’s vision
High Beam - activated when switching automatically between high and low beam. The power and range of the lighting are set to maximum to best illuminate the road, both in distance illuminated reach and width
This function (with six lighting modes) is activated only if the lighting is in automatic setting.

Appendix: DS features in more detail

DS LOUNGE experience begins with DS ACTIVE SCAN SUSPENSION and with the FOCAL Electra® Hi-Fi system audio solution. In addition to this key elements, the DS 7 CROSSBACK project team – designers, engineers, master upholsterers and body specialists – paid particular attention to develop this car, in order to create a new automotive experience.

New design for an all-new experience

The body construction of DS 7 CROSSBACK is special, being ‘bond welded’. The metal panels are assembled by welds and carefully-placed glue beads. Combining these two techniques maximises resistance to crash impact, makes the body more rigid, and contributes to a more precise road feel (providing drivers with the feeling of a rock-solid vehicle structure, with minimal spurious noise transmission and reduced road noise). This enhanced road feel stems from specifying two types of axle: a widened, conventional front axle and a multi-arm rear axle.

Dynamic comfort: from the seats to the tyres

Although the powertrains and suspension are fundamental, well-being starts when you take your seat in this SUV. The design teams selected high-density foam to develop seats combining absolute comfort with long-term resilience. Technology plays an important role here, with heating, massage and ventilation functions all being incorporated in the front seats. Front and rear electric adjustment systems precisely configure the seating positions, aimed at meeting the expectations of the most demanding customers. For a safe and comfortable drive, DS 7 CROSSBACK is equipped with Michelin tyres with four size choices - from 17” to 20”.

A spacious interior

Through its exterior dimensions and the studies conducted by expert engineers, DS 7 CROSSBACK takes comfort and spaciousness to new heights for driver and passengers alike. This is particularly true at the rear, where the interior delivers a consistent level of postural comfort worthy of the very best executive saloons.

Stylish, carefully designed lighting

More than just a car, DS 7 CROSSBACK reflects the personal world of its owner, with personalisation offers such as DS SENSORIAL DRIVE. The ‘PolyAmbiant’ lighting, diffused by cascaded lighting across the front door panels, reflects the meticulous approach to design. The light ambiences comprise a wide choice of nine colours, including the brand-specific Carmine Red welcome for when the driver enters the car. The mood ranges from a dynamic feel to a lively daytime ambience and a sensation of well-being while driving by night.

[FLP]

Each DS model will be available in a high-performance hybrid version.

That's the main thing to take away from this. Does this imply the next DS 3 Racing/Performance will be a hybrid?

[BenS]

They did say any AWD systems in the future would be hybrid, so to challenge the Golf R, Focus RS, A45 AMG, S1, etc., there would likely be a hybrid Performance - although maybe of the larger DS4, as the DS3 seems happily nested in the 200bhp superminis.

I am concerned that this DS7 will autopilot at 112mph, and motorway beam lighting only engages over 70mph. It's like they're encouraging speeding, which obviously nobody does here.

[JEZDS3]

Looks all pumped up for a fight!

[Ds3rob]

imagine a ds3 with the power train of the Peugeot 308r, the 270bhp engine from the rcz r and an electric motor powering the rear wheels

[Hyperkev]

Looks good

[tch]

Yuck! (I hate all SUVs on principal)

[Bigfeet]

Yuck! (I hate all SUVs on principal)

You know something, I agree!

[footix2]

I've been considering a Range Rover a evoque after my DS3 (couple of years off yet) but this is making me think again.

This one had me at cup holders 😂

I suspect the £28000 Base model will have hardly any of all that lovely tech and you'll end up paying north of £40k for a top spec one.

Sent from my SM-G935F using Tapatalk

[cyclone]

Not too bad, will put it on the compare list ,if it is big enough, when the time comes.

[StevenRB45]

Yuck! (I hate all jacked up hatch backs that would have difficulty mounting a kerb without snagging an alloy on principal)

Edited to reflect what this is.

[WTF]

This one had me at cup holders ��

The new C3 has them