Tweet
We are pleased to announce that we will be supporting the Road Safety Charity Brake in the run up to Road Safety week - 18th - 24th November.
About Brake:
Brake is a charity and we exist because every 30 seconds someone, somewhere, is killed in a road crash. We believe the misery of road deaths and injuries, and the pollution of our planet by vehicles, is a shameful epidemic. With your help, Brake in the UK campaigns to stop the carnage and supports the victims. Learn about our work in the UK, go to www.brake.org.
Brake is funded by kind donations from individuals and companies and charitable grants.
Road Safety Week:
Our theme for 2013: Tune in
We're all human: we daydream, get side-tracked, run late and make mistakes. But on roads, distractions can be fatal.
Tune In LogoWhen using roads, we all need to tune in to road safety and give it our full attention – particularly if we're at the wheel, but also when we're walking, cycling, skating, running, you name it – to keep ourselves and each other safe.
Road Safety Week 2013 (18-24 Nov) focuses on the theme of tuning in to road safety and avoiding distractions, and we're appealing to communities and organisations around the UK to register now to help get this life-saving message out.
The facts
Driver distraction is a major cause of death and serious injury in the UK [1]. Driving is the most dangerous thing that most of us do on a daily basis and requires your full attention, but many drivers have a sense of over-confidence and feel cocooned in their vehicles, so attempting to multi-task is common.
While it's illegal to use a hand-held phone to text or call at the wheel, around a third of drivers flout this law [2], and many others use a hands-free kit, despite both activities causing a dangerous distraction [3]. Other distracting activities such as eating or smoking at the wheel have been shown to increase your risk of crashing [4], yet lots of drivers own up to it [5].
But distraction isn't just an issue for drivers. For people on foot and bicycle, being sidetracked by your mobile, or not being able to hear due to listening to music, or forgetting to hold a child's hand, can be lethal [6]; negotiating roads needs your full care and attention.
Our main messages
This year, we're asking everyone to pledge to tune in to road safety – that means promising to do your best to keep focused on the task at hand, and never putting yourself and others in danger for the sake of a call, text or other activity that can wait.
During the Week, we'll be particularly appealing to drivers to turn off their phones and never attempt to multi-task at the wheel. But this is also about all of us looking out for ourselves and each other, however we're using roads, by not speaking to someone else on the phone who's driving, and taking care to stay focused while on foot or bike: including getting off the phone, taking out headphones and following the good old green cross code to get across roads safely.
There will be a number of ways you can help us raise funds!
1
Just buy a club sticker!
For a month we will be donating 100% of the sticker sales through from both sites. Each week we will add this amount to the Justgiving page.
2
Donate
Just giving page - Driving for change Its quick and easy. Don't forget to click the Giftaid box if you are a UK Tax payer!
3
Raffle
Buy a raffle ticket. We will be holding a prize draw an end of year raffle, further details to follow of how to enter! So stay tuned!
4
Share!
Help us raise as much awareness about our campaign, share the Justgiving link. Send to work colleagues via email, to friends and family via Facebook or just mention it to newbies on here!
It's easy to help make a difference, we need you to help us make a BIG difference. With over 14 thousand members on both sites, we can do something great guys!
THANK YOU!!
Sorry it's not more, tight month this month as I have 2 leaving do's and a weekend in Southport....
Comment