Hey everyone! I’m working on a commercial development project, and I'm trying to figure out the best way to showcase it to potential investors and tenants. I know 3D visualization is a great tool, but I want to make sure it stands out and really highlights the value of the space. What strategies do you use to make commercial 3D visualizations more impressive and effective?
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Commercial 3D Visualization Strategies
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When it comes to showcasing commercial spaces, 3D architectural visualization rendering can really make a massive impact. One thing Genense Studio https://www.genense.com/ does really well is focusing on capturing the unique character of a space. For commercial projects, you want to make it feel like a thriving environment. For instance, when they render a business center or retail complex, they include lots of details that make it come to life—like realistic lighting during peak hours, people moving around, and even cars in the parking lot. It gives that feeling of activity and success, which is exactly what investors want to see. Another key is playing with different perspectives. Aerial views can be great for showing the full layout, while street-level views capture the experience of walking
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